4 March 2024 Iranzu Monreal Share Behavioural Journey Mapping: Designing Context-Sensitive Interventions Designing behaviour change interventions is an ongoing learning process that often requires expert practitioners, such as our team …
Using Innovative Experiments to Create Better Digital Environments
Filippo Muzi-Falconi Share People invest a significant amount of their time on digital platforms – for entertainment, shopping, socialising, and much more – and our online experiences have tangible effects …
The untapped potential of sport: An interview with Ian Redpath
By Catalina Grosz Share Today we are speaking with Ian Redpath, a senior behavioural scientist here at TB and our lead in the sport sector. Join us as we explore …
Behavioural science: The front-line in the battle against online fraud
By Catalina Grosz Share Every time we make an online transaction, we put ourselves at risk of cyber fraud. In a recent report prepared for OFCOM which surveyed UK internet …
ChatGPT is great, but…
By Catalina Grosz Share It is very likely that the name ChatGPT has recently made its way into your conversations. OpenAI’s natural language processor (NLP) has shaken up the world …
Here’s how ChatGPT can fuel your behavioural science research
By Catalina Grosz and JingKai Ong Share *AN: One of the following paragraphs was written by ChatGPT, can you tell which one? The answer is at the bottom of the …
5 Biases and heuristics with unexpected positive outcomes
By Catalina Grosz and JingKai Ong Share As the end of the year approaches, we will begin to make plans and set goals for the year ahead. And if past …
Energy Saving: Overcoming Everyday Biases
By Catalina Grosz Share While autumn’s cooler weather is a welcome relief from the sweltering heat waves of this past summer, this year’s shifting seasons will also bring sharp increases …
7 insights to boost engagement with smart water portals
20th April 2022 By JingKai Ong and Ondrej Kacha Share 7 insights to boost engagement with smart water portals We recently worked with American Water Works Association (AWWA) to help …
Environmental Initiatives in Professional Sport: Is It Time For Behavioural Science?
2nd March 2022 By JingKai Ong and Ian Redpath Share Environmental Initiatives in Professional Sport: Is It Time For Behavioural Science? Professional sport is important, not just for the athletes, …