Michael Galley Share Two months after OpenAI launched their flagship generative AI product, ChatGPT, we published a pair of blog posts exploring its potential to fuel behavioural science research and …
Applying a Behavioural Lens to Heat Pump Adoption
7 May 2024 Michael Galley Share Applying a Behavioural Lens to Heat Pump Adoption Heat pumps are a heating and cooling technology that energy experts believe represent the future of …
Using Behavioural Insights to Reduce Loneliness
5 April 2024 Darianna Frontera-Villanueva Share Using Behavioural Insights to Reduce Loneliness When we notice a gap between our current social relationships and those we want, we may experience loneliness. …
Behavioural Journey Mapping: Designing Context-Sensitive Interventions
4 March 2024 Iranzu Monreal Share Behavioural Journey Mapping: Designing Context-Sensitive Interventions Designing behaviour change interventions is an ongoing learning process that often requires expert practitioners, such as our team …
Using Innovative Experiments to Create Better Digital Environments
Filippo Muzi-Falconi Share People invest a significant amount of their time on digital platforms – for entertainment, shopping, socialising, and much more – and our online experiences have tangible effects …
Why does gender affect the uptake of pro-environmental behaviours?
By Catalina Grosz Share Why does gender affect the uptake of pro-environmental behaviours? A/N: In this piece we consider the gender categories of cis-male and cis-female and examine the differences …
The untapped potential of sport: An interview with Ian Redpath
By Catalina Grosz Share Today we are speaking with Ian Redpath, a senior behavioural scientist here at TB and our lead in the sport sector. Join us as we explore …
Behavioural science: The front-line in the battle against online fraud
By Catalina Grosz Share Every time we make an online transaction, we put ourselves at risk of cyber fraud. In a recent report prepared for OFCOM which surveyed UK internet …
ChatGPT is great, but…
By Catalina Grosz Share It is very likely that the name ChatGPT has recently made its way into your conversations. OpenAI’s natural language processor (NLP) has shaken up the world …
Here’s how ChatGPT can fuel your behavioural science research
By Catalina Grosz and JingKai Ong Share *AN: One of the following paragraphs was written by ChatGPT, can you tell which one? The answer is at the bottom of the …