Solving real
world problems.
The Behaviouralist is a research consultancy with a unique blend of academic insight and applied experience.
We founded The Behaviouralist in 2014 to help solve some of the biggest problems facing society, from reducing pollution and waste to boosting productivity, growth, and wellbeing.The Behaviouralist is a research consultancy with a unique blend of academic prowess and applied experience.
After running some of UK’s earliest applied behavioural economics trials, in 2014, we founded The Behaviouralist to help solve some of the biggest problems facing society - from reducing pollution and waste to boosting productivity, growth, and wellbeing.Meet our team

Prof. Robert Hahn

Prof. Rob Metcalfe
Co-Founder & CRO

Jesper Akesson

Manuel Monti-Nussbaum
Senior Data Scientist

Ian Redpath
Senior Behavioural Scientist

Iranzu Monreal
Senior Behavioural Service Designer

Filippo Muzi-Falconi
Senior Behavioural Scientist

Ondrej Kacha
Senior Behavioural Scientist

JingKai Ong

Hannah Chappell

Rahel Kiss
Behavioural Design Intern

Catalina Grosz
Research and Communications Intern

Hanna Truu
Office Administrator

Itzhak Rasooly

Canishk Naik
Research Associate
John is an American economist at the University of Chicago, where he serves as Kenneth C. Griffin Distinguished Service Professor in Economics and the Chairman of the Department of Economics.
List is noted for his innovative use of field experiments to offer new insights in various areas of economics research.
Diane is the Bennett Professor of Public Policy at the University of Cambridge and former Professor of Economics at the University of Manchester. She is a member of the Natural Capital Committee, a Fellow of the Office for National Statistics, and a researcher at the Economic Statistics Centre of Excellence. She specialises in the economics of new technologies, markets and competition policy.
Alex is an Associate Professor at the Department of Economics, University of Oxford, and a Tutorial Fellow at St. Catherine’s College. He is also the Deputy Director of the Economics of Sustainability group at the Institute for New Economic Thinking at the Oxford Martin School and a co-founder of Refugees’ Say, an organisation that is developing new technology for refugee resettlement.
Author of “The Economics of the Financial Crisis”, he is a two-times winner of the Rybczynski Prize for best paper in business economics, awarded by the Society of Business Economists in London. He has extensive experience (seven years as Chief Economist and Head of Business Innovation Strategy at GE) and he is also a member of the Board of Advisors on Information Technology at Japan's Ministry of Economy, Trade and Industry.
Can behavioural science support the health of your employees? Yes!
We worked with Sandwell Council to increase COVID-19 vaccination uptake among Sandwell's workforce; click below to read more:
#behaviour #Health #vaccination

Increasing COVID-19 vaccine uptake and promoting vaccine advocacy across workplaces - The Behaviouralist
2022 Sandwell Metropolitan Borough Council We applied behavioural insights to encourage COVID-19 vaccine uptake among unvaccinated employees and promo...
thebehaviouralist.com
We recommend checking out the 'Behavioral Grooves' podcast for insightful conversations about how behavioural science can be applied in a wide variety of contexts:
#behaviouralscience #podcast

Behavioral Grooves Podcast
Stories, science and secrets from the world’s brightest thought-leaders. Behavioral Grooves is the podcast that satisfies your curiosity of why ...
behavioralgrooves.com
Check out our latest case study on our work designing a behavioural insights toolkit for policymakers in partnership with the @IEA
#energyefficiency #Sustainability

Designing an online energy toolkit for effective policymaking using behavioural insights - The Behaviouralist
Designing an online energy toolkit for effective policymaking using behavioural insights 2022 International Energy Agency (IEA) We developed an online...
thebehaviouralist.com
What a year it's been! We welcome the new year by taking a look at everything that's happened at TB in 2022. Enjoy our Year in Review!
#endofyear #behaviouralscience #thebehaviouralist
Are you still ticking items off your list of new year resolutions? Check out our latest #blog to discover which #biases and #heuristics can have unexpected positive outcomes.
#behaviouralscience #NewYear2023

5 Biases and heuristics with unexpected positive outcomes - The Behaviouralist
By Catalina Grosz and JingKai Ong Share As the end of the year approaches, we will begin to make plans and set goals for the year ahead. And if past ....
thebehaviouralist.com
Our final newsletter of 2022 comes out this week! Sign up on our website to learn more about what we've accomplished this year and what's to come for TB in 2023!
#newsletter #behaviouralscience #research #NewYear2023
The Behaviouralist | Behavioural Science Research Consultancy
A London based consultancy applying insights from behavioural science, economics, and data analysis to help solve the challenges facing your organisat...
thebehaviouralist.com
Check out this newly published paper by our co-founder Robert Hahn!

Very cool paper showing that equity and justice concerns are very rarely included into (environmental) regulation.
@Tbehaviouralist @TheSmithSchool
https://t.co/EoW2GgzXao
Student belonging in higher education is challenge that needs to be addressed, according to Fotuhi and Barbaro in @behscientist

The Biggest Challenges Facing Higher Education Are Those of Student Belonging. EdTech Can Help. - By Omid Fotuhi & Nicole Barbaro - Behavioral Scientist
More and more students feel isolated and that they don’t belong in college, a trend fueled by the pandemic era move to remote learning. But whil...
behavioralscientist.org
How should you go about designing an effective nudge? In @behscientist Brandon argues that more forceful nudges are to be recommended:

Realistic Reasons to be Bullish on Nudging - by Ed Bradon - Behavioral Scientist
Nudges won’t solve every problem, but they can solve two hard problems well. And that’s reason to be optimistic about their future.
behavioralscientist.org
How does climate change impact mental health? Crandon and colleagues explore this question this month in @NaturePortfolio

The clinical implications of climate change for mental health
Nature Human Behaviour - Fiona Charlson and colleagues review direct and indirect ways in which climate change impacts mental health. The authors prov...
www.nature.com