Do The Effects of Social Nudges Persist? Theory and Evidence from 38 Natural Field Experiments

In by Manuel Monti-NussbaumMarch 1, 2017

Energy

Do The Effects of Social Nudges Persist? Theory and Evidence from 38 Natural Field Experiments

Alec Brandon, Paul J. Ferraro, John A. List, Robert D. Metcalfe, Michael K. Price and Florian Rundhammer

This article analyses the long-run reduction in consumption of energy elicited by a prominent social nudge. 35%-55% reductions are sustained after the culmination of treatment.

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Do The Effects of Social Nudges Persist? Theory and Evidence from 38 Natural Field Experiments

Do The Effects of Social Nudges Persist? Theory and Evidence from 38 Natural Field Experiments

London

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